Our Blog

We know that people can get comfortable and complacent working for someone else, but when a salon environment becomes toxic and the salon owner/manager isn’t willing to invest in your future, it’s time to make a change. Case in point for Sue Scott, Owner of Wisp Salon in Alexandria, Virginia, who went with her gut instinct and took a leap of faith. She shares her story, some tips on how to keep clients excited, and some things to keep in mind when you’re giving your next client consultation.  Read More

A new moon occurs this Saturday, September 16, and in astronomy, this is a time when the sun and moon are perfectly aligned. Many astrologists believe that the moon is the ruler of our emotions, and a new moon is a time for transformations, new beginnings — maybe even a new hairdo! Read on for a special astrological list designed to help you figure out which styles are best for your clients based on their zodiac signs. If they can’t decide on a cut, why not let the stars pick for them?  Read More

Fall back into savings! The weather is cold, but these deals are hot! We know some of these lines sound super cheesy, but there’s a reason small business owners use them anyway. Seasonal marketing works! As summer winds down, grab the attention of your clients with these simple seasonal marketing strategies.  Read More

Aside from annual increases in cost of living (and dare we mention, salon studio rent), there are so many reasons why a salon owner should routinely raise their prices every 12-18 months. Perhaps you’re booked solid and you simply don’t have enough hours in the day to make more money. Or maybe you’re realizing that it’s been years since you’ve raised your prices, but your rent and cost of back bar have seen a slight uptick in the same amount of time. No matter the reason, you don’t need to defend when and why it’s time to raise your prices. You owe it to yourself to measure and understand your value, and don’t be afraid to do so! Your services are worth it. We reached out to seven Faces of Sola who generously shared all about how they handle raising their prices.  Read More

Passionate. Confident. Go-getter. Find out what drives Sadé’s success...  Read More

Growing a beauty business isn’t just about keeping existing clients, it’s also about attracting new clients. How can you do both? It's easy - use the power of reviews! Reviews give potential clients access to feedback from other clients. Having a collection of detailed, positive reviews makes it more likely for potential clients to be confident in booking you!  Read More

Eat. Sleep. Create. Repeat. Check out Jenn Silva’s #MySola feature and find out her recipe for success at Sola!  Read More